Early payment discount, commonly referred to as cash discounts or prompt payment discounts is a form of trade finance where the buyer pays less than the full invoice amount due […]
In the previous article on Brand Loyalty and why it matters for your business, we established that brand loyalty has everything to do with how consumers regard your brand, […]
When new members join the scale exclusive circle, it is mainly for one goal: to scale up their business. Scaling your business is one great goal to pursue. It signifies […]
‘Slow and steady wins the race’, so it’s said. But when slow results in a decrease in cash flow; plummeting sales; customers’ sudden disappearance; negative reviews and the likes, then […]
Now that you know the importance of a sales funnel, it’s time to get started on creating one for your business. Here’s a recap of what we learned from the […]
A sales funnel is simply a process or journey through which potential customers become customers. The word funnel is used because the shape of the physical funnel is widest at the top, wider in the middle, and narrow at the bottom. When you add the word ‘sales’ to the funnel, it tells you the order by which a potential customer purchases your product or service, thereby becoming a customer.
*** Congratulations on the launch of your small business if you just started one, and yes to the start of your entrepreneurship journey, this is a huge milestone and we […]
An accounting system is a system used to manage the income, expenses, and other financial activities of a business. With an accounting system, you can keep track of what your business owns, who it owes money, and track outstanding debts from its customers.
It’s the month of March; the month where we get to celebrate the essence of women. In this article, we are focusing on business podcasts run by badass African women who have triumphed in their entrepreneurial journey and are also paving ways for African women entrepreneurs/businesswomen, inspiring them to attain success in their business.
Entrepreneurship is not just about the passion and the drive to make wealth. It goes beyond your strongest desire to be your own boss – controlling your time and resources. […]