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Quick question: On a scale of 10, what are the chances that your product would succeed in the market if you introduced it today? Will people purchase it? Will […]
‘Slow and steady wins the race’, so it’s said. But when slow results in a decrease in cash flow; plummeting sales; customers’ sudden disappearance; negative reviews and the likes, then […]
It is said that one of the major challenges a new business owner faces is finding new clients or customers. Business owners who have been in business for a while […]
“Shyness is a symptom of and a punishment for thinking too little of and too much about yourself.”― Mokokoma Mokhonoana “I didn’t want to ask a question in the boardroom so […]
In the previous article on the importance of a marketing plan, we defined a marketing plan as a detailed operational document that outlines your marketing or advertising strategy to generate […]